Photo credit: Don Henson

VIDEO PREMIERING ON YOUTUBE TODAY FOLLOWING LIVE HOTLINE AT 4:30PM BST

Underground Giant’s ‘Save Me’ Now Certified Gold

Jelly Roll, the giant underground genre-bending singer/songwriter/rapper today releases his new track, ‘Sober‘. In conjunction with the release, Jelly Roll will share the emotional music video for the song with a YouTube Premiere(he has amassed a staggering billion plus views on the platform to date) at 11am CT / 5pm BST on Friday following a live-streamed hotline chat with fans at 10:30am CT / 4:30PM BST.

‘Sober’ is an honest and raw confession of a flawed man owning up to his demons. Drawing from his own personal experiences, Jelly Roll touches on pain, the path to redemption and the vices that hurt and heal at the same time. Listen HERE.

‘Sober’ is the first taste of new music since Jelly Roll’s 2020 successful confessional, vulnerable expression of self-doubt, ‘Save Me‘ which was a turning point for Jelly Roll and laid the foundation for his next chapter of his musical journey. While remaining the therapeutic outlet fans have come to know from the former addict and drug dealer, ‘Save Me’ marked the first time he sang (and didn’t rap) on his songs, ushering a new wave musical growth for the multi-talent. Now certified Gold, with the video garnering more than 65 million YouTube views, ‘Save Me’ is Jelly Roll’s biggest song to date.

“I have so much new music to share with y’all but after sharing a snippet of ‘Sober’ on socials and seeing the response, I decided I had to listen to the people and drop this track first,”  said Jelly Roll. “The day this song was written, I got goosebumps from my feet to the back of my head. It was so cathartic to create— I feel like there is something truly special about this song and hope other people feel it too.”

Hailing from the Antioch neighbourhood of Nashville, on September 17th, Jelly Roll will play the city’s iconic Ryman Auditorium, which he sold out in minutes. The hometown show is one of more than a dozen shows on his Work In Progress 2021 tour that have sold out. The unique talent, has been flying under the radar, building a rabid legion of fans with his raw, rough-edge lyrics and “man of the people” charisma. Averaging more than 200 shows a year and having released more than two dozen albums, Jelly Roll shares his hard truths and struggles directly and intimately with his dedicated fans, who hang on his every word, leading to millions of views with each video he posts.

ABOUT JELLY ROLL:

Outright genre-bending singer/songwriter/rapper Jelly Roll has quietly been building a remarkable career, under the radar and on his own terms, amassing more than one billion YouTube views and selling out countless shows. Since his days selling his mix tapes out of his car, he has constantly been releasing new music (more than 24 albums), touring relentlessly, and consistently topping various iTunes charts with his deeply personal lyrics and music that blends Old-school Rap, Classic Rock, Country and Soul that is therapeutic, raw and tackles the heaviness in life. His 2020 single “Save Me”—a confessional, vulnerable expression of self-doubt took him to new heights, with more than 65 million views on YouTube and Gold certification from the RIAA. Born and raised in Nashville’s Antioch neighbourhood the former addict and drug dealer’s latest release, “Sober,” will be available digitally Friday, August 13th.

For more information including tour dates, visit https://jellyroll615.com.

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