Emma & Jolie are set to kick off 2021 in style with their forthcoming single – ‘How Do I Choose’ – a duet with Nashville-based singer-songwriter Josh Kerr. The track is set to be released on the 26th March, following a storming successful debut year for the duo.
Bright lights on the UK country scene, Emma & Jolie have today announced the upcoming release of their single ‘How Do I Choose’ – a duet with Josh Kerr – on the 26th March. The first of their music to be released in 2021, the single was produced by Josh Kerr remotely in Nashville and will be available everywhere digitally on Friday, March 26th 2021. The track follows the release of two immensely successful debut singles for Emma & Jolie in 2020. Championed by the likes of Entertainment Focus and Maverick Magazine, Emma & Jolie are set to break new ground with the new single that delves into the heartbreak and pain of deciding when to walk away from a relationship.
Pre-save ‘How Do I Choose’ now here.
‘How Do I Choose’ was written between the three artists over Zoom during the pandemic. Speaking of the track, Emma & Jolie described the inspiration as ‘based on trying to decide whether you should stay with someone who you know isn’t good for you, and feeling like you will lose whatever decision you make. It feels as if you are already heartbroken from what this person has put you through and the hurt that you’ve experienced, but leaving them will break your heart even more because you love them. It gets to the point where you have to decide if all the pain is worth it, and you know that you need to put yourself first, but you feel so strongly for that person and you can’t bear to think about your life without them.’ The three quickly bonded over the idea and the idea came to life over the course of their first co-write together.
Working with Josh had been a goal for the duo, who had come across his debut record How Do You Remember Me last year and they’ve since thought extremely highly of him as an artist and creator. ‘Working with Josh was a real privilege. His artistry is truly out of this world, and we have always admired his songwriting and capability to be able to convey such beauty through his lyricism. We came up with the idea for this song last year, and when we found out that we would be given the opportunity to write with Josh, we knew that he would be the perfect person to help us write it. We really enjoyed the writing session with Josh, we talked to Josh about the inspiration behind the song, and together we created How Do I Choose. We loved the idea of having the female & male perspective, and we really wanted Josh to feature on the song.’
It’s a song that the pair have been incredibly excited to release, kicking off 2021 in style, ‘The fact that this is now a reality is truly one of the greatest opportunities we’ve had in our career so far and we have been so excited to share this with everyone.’ The stunning and captivating new track is bound to rocket their career yet further – the sky is just the limit for Emma & Jolie.
ABOUT EMMA & JOLIE
Modern pop-country duo, Emma & Jolie, comprises of Emma Walker and Jolie Harvey. The duo met back in 2015 at music college and have been singing together ever since. Influenced by the likes of Kacey Musgraves and Taylor Swift, the young duo bring together a mix of storytelling and modern country with sensational harmonies. For Emma & Jolie, it has always been country music, having grown up on Dolly Parton and the Dixie Chicks, but their sound was fully cemented by their first trip to Nashville last year prior to signing with Triple Fret Entertainment, when they wrote with the likes of Sammy Arriaga, Lena Stone and Cole Campbell. Having made their Nashville debut at Song Suffragettes, the duo released their debut single ‘I Don’t Need A Man’ this summer (a co-write with Emily Hackett) that debuted at #1 on the UK iTunes country charts, with follow-up single ‘Cry For You’ debuting in the #2 slot along with support from Apple Music and Country Hits radio, before performing as part of Country Music Week at the end of 2020. The duo are signed to Triple Fret Entertainment.
ABOUT JOSH KERR
Josh Kerr is a Grammy winning & CMA nominated hit-songwriter and music producer at Black River Publishing based in Nashville, TN. Kerr won Song of the Year as a co-writer of for KING & COUNTRY ’s multi-chart No. 1, “God Only Knows” at the 2019 K-Love Fan Awards and again at the Dove Awards. He was nominated at the 2018 CMA’s for Album of the Year as a co-producer for Keith Urban’s Graffiti U, featuring “Never Comin Down,” the Top 20 hit co-written and co-produced by Kerr. His multiple US No. 1 songs include for KING & COUNTRY’s “God Only Knows,” which claimed more than 10 weeks at the No. 1 spot, the RIAA Platinum-certified “My Girl” recorded by Dylan Scott, and the RIAA Platinum-certified “Love Me Like You Mean It” and “Dibs” recorded by Kelsea Ballerini. As a songwriter and producer, Kerr has worked with a variety of artists spanning multiple genres including Abby Anderson, Camila Cabello, Danielle Bradbery, Devin Dawson, Dolly Parton, for KING & COUNTRY, Hannah Kerr, Ingrid Michaelson, Jake Scott, Jordan Davis, Keith Urban, Kenny Chesney, Little Big Town, Maddie & Tae, and more. Kerr began making music early on in life while growing up in upstate New York.