“Never Say Never” Premiering Across Country Radio Now
 Song Released in Tandem with Official Lyric Video
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Grammy-nominated multi-Platinum superstar Cole Swindell has released “Never Say Never”, a duet with his friend and BMG/BBR Music Group’s fast-rising new artist Lainey Wilson – available now at all digital service providers. Swindell co-wrote the duet with Jessi Alexander and Chase McGill. “Never Say Never” is the Georgia native’s 12th career single and the follow-up radio single to his back-to-back No. 1 hits “Love You Too Late” and most recently his milestone multi-week, 10th career No. 1 hit “Single Saturday Night”, which has already logged over 245 million streams globally. “Never Say Never” is also the follow-up single to Wilson’s U.S. No. 1 smash hit “Things A Man Oughta Know”, which is still streaming more than three million times each week since it peaked in September.
“Never Say Never” is being released in tandem with the release of the lyric video HERE.
“I am so excited to release ‘Never Say Never’,” said Swindell. “I wrote ‘Never Say Never’ with Jessi Alexander and Chase McGill in 2018 about a relationship you just can’t stay away from. I have been a fan of Lainey Wilson’s for a while now and what she brings to this song is everything it needed. So glad it’s finally out!”
“’Things a Man Oughta Know’ was such an incredible ride, I can’t wait to get this next song out into the world and see where it leads,” said Lainey Wilson “It makes the journey that much more special that I get to share it with a friend this time around—I’m looking forward to playing it for y’all and I’m sure Cole is too!”
Click HERE to purchase/download “Never Say Never”.
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ABOUT COLE SWINDELL:
“Never Say Never” is the follow up to Cole Swindell’s 10th career No. 1 single “Single Saturday Night”, which has logged over 245 million streams globally. In the seven years since his debut on Warner Music Nashville, Swindell has racked up an impressive 10 No. 1 singles, 11 No. 1 singles as a songwriter and a 1 Billion+ audience reaching single (“You Should Be Here”), nine certified Platinum singles (two singles at 2x Platinum); a Platinum-certified debut album (Cole Swindell) and a Gold-certified sophomore album (You Should Be Here). His massive No. 1 hit “Break Up In The End” was named the NSAI Song of the Year (2019). The Georgia hitmaker has nearly 4.5 Billion global career streams as well as numerous songwriting honours including being named the NSAI Songwriter/Artist of the Year (2016) and Music Row’s Breakthrough Songwriter of the Year during his debut (2015).
Swindell has played on some of the biggest stages in the world including making history being the first-ever live radio and TV broadcast from the 57th floor terrace of 4 World Trade Center, overlooking the Freedom Tower where he performed his hit “You Should Be Here”. He has played high-profile national television performances on NBC’s Citi Concert Series on TODAY, ABC’s Good Morning America, The Ellen Degeneres Show, Tonight Show starring Jimmy Fallon, Jimmy Kimmel Live!, ABC’s CMA Fest specials, CMA and ACM Awards, MLB Network, NASCAR and Sports Illustrated among others.
The Georgia native has toured with some of the biggest superstars in country music including Luke Bryan, Kenny Chesney, Jason Aldean, Thomas Rhett, Florida Georgia Line, Dierks Bentley and officially became a headliner on his own in 2018 with his Reason To Drink Tour and in 2020 his headlining Down To Earth Tour which had to go on amidst COVID-19. He recently wrapped touring with Thomas Rhett and is now on the road headlining his own dates.
For more information and tour dates, please visit www.coleswindell.com and follow @coleswindell on Twitter, @coleswindell on Instagram and on Facebook.
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ABOUT LAINEY WILSON:
“One of Country music’s most promising young stars,” (Whiskey Riff) Lainey Wilson is the total package. Earning the enthusiasm of the industry, winning MusicRow’s “Discovery Artist of the Year” award and being named as an “Artist to Watch” by Spotify, Pandora, The Boot, and Sounds Like Nashville (to name a few) and included in CMT’s “Next Women of Country” and “Listen Up” programs, the Louisiana native is one of Nashville’ most buzzed-about new artists, garnering early praise for her “unabashedly down-home and unflappably worldly” (NPR) style and exhibiting “just enough scars and pragmatism to write great, universal country songs” (Taste of Country). Her music has already been featured in the hit drama series Yellowstone three times, graced the Grand Ole Opry stage and was covered in publications like Forbes, Rolling Stone, New York Times, Billboard and NPR. With a rockstar stage presence, her artistry has taken her across the globe, performing for sold-out crowds throughout the US, UK, and Germany with notable names like Jason Aldean, Hardy, Justin Moore, Tyler Farr, Ashley McBryde, Randy Houser, Josh Turner and more.
The “vocalist of unmatched talent, humbled by her characteristic humour and wit,” (American Songwriter) left her small farming community in a camper trailer to chase her dreams and has been carving her own unique place in the country music landscape ever since. Creating a sound and style all her own with “Bell Bottom Country,” which blends traditional Country with a modern yet retro flare, Lainey is a fresh, fierce voice in Nashville. A prolific writer (having co-writer credits on songs by artists including Luke Combs), Lainey shares her feelings, stories, experiences and understandings through her music. Described as “a cross between easy listening and hard truths” by The Boot, Lainey’s music (and character) is largely driven by her values and self-conviction. Her new album, produced by GRAMMY Award-winning mastermind Jay Joyce (Eric Church, Miranda Lambert), Sayin’ What I’m Thinkin’, was released in February 2021 via BBR Music Group/ Broken Bow Records to incredible praise, with many labelling it as one of the best albums of the year. Following the sentiment of the title track, the entire album is rooted in authenticity, honesty and thoughtfulness—representative of Lainey’s own character. The album includes her Gold Certified (in US and Canada) No. 1 radio single and “song every country fan needs to hear” (Taste of Country), “Things A Man Oughta Know.” With more than 218 million on demand streams, the song is a fan and critic favourite, spurring a flurry of activity across social media as well as included in “must listen” lists in publications like NPR and Rolling Stone.
For more information and upcoming tour dates, visit www.laineywilson.com or follow on Instagram @laineywilsonmusic / Twitter @laineywilson / Facebook.com/laineywilsonmusic.
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